Song choice

Lyrics: Dua Lipa 'New Rules'

 

One, one, one

 

Talkin' in my sleep at night
Makin' myself crazy
(Out of my mind, out of my mind)
Wrote it down and read it out
Hopin' it would save me
(Too many times, too many times)
Oh, he makes me feel like nobody else
Nobody else
But my love, he doesn't love me
So I tell myself, I tell myself

 

One, don't pick up the phone
You know he's only calling 'cause he's drunk and alone
Two, don't let him in
You have to kick him out again
Three, don't be his friend
You know you're gonna wake up in his bed in the morning
And if you're under him
You ain't getting over him

 

I've got new rules, I count 'em
I've got new rules, I count 'em
I've gotta tell them to myself
I've got new rules, I count 'em
I've gotta tell them to myself

 

I keep pushin' forwards
But he keeps pullin' me backwards
(Nowhere to turn, no way)
(Nowhere to turn, no)
Now I'm standing back from it
I finally see the pattern
(I never learn, I never learn)
But my love, he doesn't loves me
So I tell myself, I tell myself
I do, I do, I do

 

One, don't pick up the phone
You know he's only calling 'cause he's drunk and alone
Two, don't let him in
You have to kick him out again
Three, don't be his friend
You know you're gonna wake up in his bed in the morning
And if you're under him
You ain't getting over him

 

I've got new rules, I count 'em
I've got new rules, I count 'em
I've gotta tell them to myself
I've got new rules, I count 'em
I've gotta tell them to myself

 

Practice makes perfect
I'm still tryna' learn it by heart
Eat, sleep, and breathe it
Rehearse and repeat it 'cause I (I, I, I)

 

One, don't pick up the phone
You know he's only calling 'cause he's drunk and alone
Two, don't let him in
You have to kick him out again
Three, don't be his friend
You know you're gonna wake up in his bed in the morning
And if you're under him
You ain't getting over him

 

I've got new rules, I count 'em
I've got new rules, I count 'em
I've gotta tell them to myself
I've got new rules, I count 'em (baby you know I count 'em)
I've gotta tell them to myself
Don't let him in, don't let him in
Don't be his friend, don't be his friend
Don't let him in, don't let him in
Don't be his friend, don't be his friend
You ain't getting over him

Narrative

What is Narrative ?

Narrative is the media term for story telling. Narrative is the way the different elements in a story are organised to make  meaningful story's. Narrative is also defined by its many codes, conventions, signs, symbols, and icons within a text. All media texts have a constructed narrative that can be deconstructed and understood by the audience in different ways.

Our Narrative:   

Our music video is about a list of new rules to get over a former boyfriend. In the music video the friends will come together to help her  get over him as well as stopping her go back to him. To represent this we will have 3 dancers in a row and the guy trying to reach her however the dancers will block him and prevent him getting to her.

Pitch feedback

Audience feedback:

After presenting our pitch to our fellow peers, we then asked what they liked abut our idea and perhaps what we could change and what they thought would not work. Overall they all said it was a good idea however it appealed more to the women then to the male, due to our music video is about women coming together to over come something. They said that warm and colour lights was a great idea and will work really well with our theme/ music video. They also believed the black and white flash backs is a good idea as it breaks everything up, and it is a good contrast between the warm bright colours. Therefore after doing our pitch we got a good feel of what is good and no one said anything negative all that it did not really appeal to males.

So we then found out  that our target audience was females between 13-18 years of age.   

Here is a image of Macy who our music video appealed most too.
She said " I really like the song choice and I think it will work with the ideas you have come up with, I love the bright lighting and that it involves dancing , overall I think it is a great idea, and will watch the music video when the product is finished. "

pitch

Pitch:

For our pitch we presented our idea to our fellow peers, to get an idea of who our main audience would be and if they think our ideas are good . For our music video we have decided to choose the song "New Rules- Dua Lipa" which they majority said they liked and heard off. It was at tis point we knew that our song choice appealed mostly to females and not males.

During our pitch we  presented a PowerPoint of Moadboards and inspiration pages so the audience could get a better idea of what we meant so it helped put it into perspective for them, and we believe this really helped. Overall our pitch went well and we got some good feedback from it.

Media power point from Amy Davis


By pitching our idea to our peers it meant that we could receive feedback on our music video idea, to get a rough idea of who it would appeal too. 

what codes and conventions we will use

When getting our characters to lip sync in our video we will make sure that the lip syncing itself is very over dramatic therefore by doing this it makes it look more realistic. As well as this we shall make sure that our editing on the beat is consistent and matches up perfectly. 

Codes and Conventions:

Codes are simply a system of signs that creates meaning and conventions  are the generally accepted ways of doing something, Codes and conventions are used together in any study of genre
 Therefore the codes and conventions we will use in our music video is editing on the beat and also lip syncing, as these are the typically codes and conventions of most music videos.

  

Dancers:

For my dancers I will have them create a strong dance piece, involving strong poses, to represent women in a strong and powerful way. As this is what my music video is based around showing women in a good light, in a powerful way. An example being Katy perry roar. For my dancers I will also have then dance in front of a coloured light. I got some of my inspiration again from Katy perry a lot of her music video's are bright and colourful.  
   

I also got inspiration from Brandon flowers - lonely town due to the colourful lighting. 

Any one being Lorde - green light, throughout the music video there is colourful lighting. 

lip syncing

lip syncing:

 

Here we have someone mimicking the drums. We decided to practice this as it my be useful in or music video, if we film the band playing as we will need it to be realistic and match each beat.

 

 

 

Again here we have someone playing the guitar again mimicking the song that is being  played in the background. As in a music video if we choose to film someone doing this we will need it to look realistic, other wise the movements and the beats will not line up.

 

 

 

 

And  finally we have someone lip syncing, if we choose to do this will need it to be perfect other wise it will not line up and will be out of sync. The key to good lip syncing is to over exaggerate each lyric.

 

 

 

 

 

Media theorists

Roland Barthes:

Barthes suggested there would be more than one of five codes that describes the meaning of a text, therefore he suggested texts maybe 'open' or 'closed'. He meant that the text is a big ball of string and needs to be unravelled
Open texts - are those that are open to interpretation and can have many different subjective meanings that are individual to the audience/viewers.
Closed texts - These are products that are produced with a singe , having a meaning in mind.

Levi Strauss: Binary opposition

• Man vs. machine  is just one of the binary oppositions that Levi-Strauss identifies.
• They offer powerful levels of meaning with in a text and can summarise a theme of a film/product
• He highlights that several appositions can be presented in a media text.

Other examples of Binary oppositions:

• Good vs. Evil
• Male vs. female
• Dark vs. light

Vladimir Propp:

Propp was a Russian theorist who studied fairy tales and folklore. He also identified plot elements (31 genetic functions in total).He then developed this into an 8 spheres of action narrative theory. The most easily understood application of this model can be applied to the film star wars.

Having a Narrative will help me to create a strong piece.